Staying on top of key metrics is essential for publishers aiming to optimize their content and maximize ad revenue. While metrics like CTR (Click-Through Rate) and CPC (Cost Per Click) are widely acknowledged, one often overlooked but crucial indicator is Revenue Per Mille (RPM). Understanding […]
The festive season in India has begun. It’s a time when the entire nation is immersed in celebratory spirits, eagerly anticipating the myriad festivals that grace this time of the year till the end. In such an emotionally charged atmosphere, brands have a golden opportunity […]
Within the dynamic world of digital publishing, content creators find themselves at a crossroads where user engagement intersects with revenue generation. Despite crafting captivating content that captivates audiences and extends their time spent on pages, publishers often struggle to fully monetize their ad inventories. The […]
AndBeyond.Media proudly announces its official recognition as a Google Certified Publishing Partner, solidifying its position as a leading-edge digital solutions provider. Being recognized by Google, a technology leader, demonstrates AndBeyond.Media’s commitment to delivering state-of-the-art technologies, thus making it an ideal and qualified partner for publishers […]
In the fast-paced and ever-evolving realm of digital marketing, it’s abundantly clear that videos have emerged as a powerhouse for engaging audiences. In recent years, we’ve witnessed a seismic shift in consumer behavior, with individuals across the globe turning to video content as their primary […]
