There is an increasing anxiety among publishers about the potential 30% to 50% revenue drop following the latest updates of IAB Policy implemented by Google. It’s imperative we understand these changes are not a setback, but an opportunity to enhance outdated ad tech strategies. What’s […]

About the client  New Media Group, a leader in digital-first media in Hong Kong, required the implementation of multiple display products to significantly boost overall revenue across its properties. AndBeyond.Media’s Strategic Solution Understanding New Media Group’s ambitions, AndBeyond.Media impleneted Single Tag Solution designed to maximize […]